WRITER - DIRECTOR - DESIGNER Below are just a few samples of my most recent work. I was involved in each as writer, director & art director/designer unless otherwise noted. My Director Reel is a good place to start. Director Reel
Proactiv: "Skin is Special" feat. John Krasinski X Out: "Brilliant Minds" feat. Tinashe X Out: "Zendaya Boom!" Proactiv: "Adam Orpheum"
Proactiv: "Naya's Answer" Proactiv: "Breathe Again" Gamer Melodico: "The game is on" Proactiv: "Before and After Project"
Proactiv: "revolution" Proactiv: "Katy Perry doesn't play nice" X Out: "the first ever wash-in treatment" X Out: "Zendaya web spot"
"Been There Once" trailer Proactiv: "who says?" 3 Musketeers dvd and blu ray design Glee 3d movie Trailer: stereoscopic motion graphics
X Out: "Tinashe Good Morning" Proacitv: "Lily Aldridge" X Out: "moms and teens" proactiv: "Most Beautiful"
proactiv: "Caroline wozniacki" proactiv: "the doctors" proactiv: "zits are a drag" proactiv: "grammy sweepstakes"
proactiv: "Proactiv People" X Out: "Fastest Growing" X Out: "Magic In a bottle"
I am a Los Angeles based, award-winning, industry-recognized copywriter and creative director with over 12 years of advertising and marketing leadership experience. The bulk of my most recent work involves direct response advertising - writing, directing, and producing ads that compel people to action immediately. It's much easier said than done. Instead of viewing quarterly earnings and assuming credit for random spikes in sales, I am held accountable down to every penny spent, and succeed or fail based on the response my creative work elicits. I don't have the benefit of assumption. I learn what works, what doesn't, and I work relentlessly to provide immediate return on investment.

But perhaps the most exciting aspect of my job is writing and directing for broadcast and digital, and working with fantastic talent like Adam Levine, John Krasinski, Julianne Hough, Zendaya Coleman, Tinashe, and many more. Before my work as a director on set and a writer in the office, I was a touring musician on the road, performing with artists like Jem, Pseudopod, Alpha Rev, and alongside some heavy hitters like The Dave Matthews Band, Black Eyed Peas, Maroon 5, Pink, Gavin Degraw and many more. For more work samples or details about my experience - please contact me to request a CV, or a friendly conversation.
Let's talk! Send me a quick note below, and I'll be in touch shortly. Thanks for your time!

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